Radden bak et nytt scoop:
Who is Andrea Radrizzani? Leeds United and Eleven Sports owner who has beaten Sky Sports to La Liga TV rightsSky Sports lose La Liga rights to UK-based network Eleven Sports from next season until 2020/21
By Toby Gannon
LA LIGA will no longer be shown on Sky Sports as of next season.
Little-known Eleven Sports has secured live and exclusive rights to all matches from the Spanish top-flight in the UK and Ireland.
Andres Iniesta celebrates winning La Liga with Barcelona
AFP or licensors
Andres Iniesta celebrates winning La Liga with Barcelona
The UK-based company - owned by Leeds owner Andrea Radrizzani - will broadcast La Liga until the end of the 2020/21 season.
It is unclear as of yet how their La Liga package will work from next season.
Eleven Sports offer an array of services including "on-air through our linear services and carriage partners; online through our own OTT platform; and via live-streaming on social media platforms including Facebook, Twitter, Twitch and many other digital streaming partners."
Sky TV bosses reportedly refused to offer more than £18million to secure further rights.
Leeds owner Andrea Radrizzani also owns Eleven Sports
Getty Images - Getty
Leeds owner Andrea Radrizzani also owns Eleven Sports
Guillem Balague works as a pundit on Sky Sports' coverage of La Liga
Getty - Contributor
Guillem Balague works as a pundit on Sky Sports' coverage of La Liga
Lionel Messi currently lights up Sky Sports through their coverage of La Liga
REUTERS
Lionel Messi currently lights up Sky Sports through their coverage of La Liga
There has been a deal in place between the two parties for over two decades.
La Liga chief Javier Tebas said: "We have worked very hard to promote the excellence of LaLiga in the UK and Ireland and we are confident that ELEVEN SPORTS will help us to grow and innovate our brand in the market for years to come.â€
ELEVEN HEAVEN What is Eleven Sports, who is its owner and what is currently broadcast on the channel
CEO Marc Watson said: "This is an incredibly exciting time for our young and dynamic company and we will announce soon how we will introduce innovative ways for dedicated fans to watch and engage in the live action.
"The way people, especially young people, watch live sport is changing and we always try to reflect that in the ways we make our product available.
Further information is expected to be released soon.
The last two El Clasicos were watched by a combined audience of more than a million fans in the UK.
The La Liga TV rights announcement comes just days before Barcelona's home clash against Real Madrid.
Not all supporters are pleased about the news, with some fearing they will need to splash out on an extra TV subscription to watch Spanish football.
Who the hell are Eleven Sports, where have they got their money from, why are La Liga taking themselves off a proper platform, are BT gonna sub licence it?
— will hardy (@wiliamhardy) May 2, 2018
Eleven sports has won it whoever that is, same guy runs that runs Leeds
— Bob Stone (@RyanBillyTaylor) May 2, 2018
Looking forward to having a Sky Sports, BT Sport, Eurosport, Premier Sports, Amazon Prime and now Eleven Sports subscription for next season...
https://t.co/hOuAHEIG1K— Graham Ruthven (@grahamruthven) May 2, 2018
I hope Eleven Sports do ‘the right thing’ with La Liga. Like the good old days with Mark Bolton. I loved that coverage. #LaLiga
— Alison Bender (@alibendertv) May 2, 2018
100% bet this Eleven Sports company will expect people to pay more for La Liga next season. Not a chance!! #ElevenSports
— Dave Garghan (@DaveGarghan9) May 2, 2018
I really hope Eleven Sports are gonna just be online only. Before they die slowly in 18 months
— Mark O'Meara (@mark_omeara89) May 2, 2018
Barcelona celebrate La Liga title win with open-top bus parade as Andres Iniesta bids fans farewell